Audit: Tickets Sold by Weeks Out
The Audit: Tickets Sold by Weeks Out report shows the sales of multiple events for comparison.
Step 1. Choose the Audit: Tickets Sold by Weeks Out Report
Navigate to the INSIGHTS module on the lefthand menu and scroll to the EVENTS section. Here, you will find the Audit: Tickets Sold By Weeks Out report. Click GO to run the report.
Step 2. Add your parameters to the Report settings
Choose to show the results as a cumulative curve or as tickets sold by week. Then choose the Events you wish to compare from the drop down list. Click on View Report when you're ready to go.
Hints and Tips
- This report is looking at the tickets and revenue for the events you have selected by 'Weeks Out'. This is based on performance date and transaction date.
- The aim of the report is to help you understand advance bookers vs. impulse bookers.
- For a long run, this means that as bookers are purchasing tickets for performances across a long date range, the tickets and revenue figures will constantly be changing.
- For example, two customers can purchase tickets on the same day with one customer purchasing for a performance 2 weeks out and one customer purchasing for a performance 4 weeks out.
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